Campaign &
Creative Services

As a creative agency and event production company, we are innovative thinkers and storytellers. We are the destination for everything LGBTQ+ which makes us experts when executing campaign development, messaging, casting, content, creative briefs, media buys, events and marketing strategies not just during Pride but all year long.  

We leverage our own experiences of being members of the LGBTQ+ community and our culturally diverse network to help position campaigns and events to reach LGBTQ+ consumers.

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content
creation

LGBTQ+ creators (aka gaybors) are tastemakers, trendsetters and are the driving force behind introducing and selling products and services to the gayborhood. Their content is authentic, engaging and is from a valuable perspective which makes them trusted members of the LGBTQ+ community while they move forward visibility.  

 

content
strategy

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gifting &
sampling

Gaybors Agency has the opportunity for agencies and brands to launch gifting and sampling campaigns which reach highly valuable LGBTQ+ consumers. Gifting in-house services include product selection, tracking and delivery as well as affiliate links, detailed reporting and gaybor payments. We are a one-stop-shop for gifting and sampling campaigns and provide the resources, tools and reporting ensuring agencies and brands have the metrics they need for future spends when looking to reach the gayborhood.

 

media
planning & buying

We believe in making the most of content while reaching as many LGBTQ+ consumers as possible. Our strategic media-buying program leverages gaybors content on apps, digital, editorial and streaming platforms.  When our team develops the campaign strategy we can suggest ways to repurpose the content to reach even more LGBTQ+ consumers ensuring you maximize the spend.

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podcasts
placement

Our network of over 100 podcasts from LGBTQ+ hosts are having meaningful conversations with their LGBTQ+ listeners from a valuable perspective of living their truth as a member of the LGBTQ+ community. We identify podcasts and hosts while providing creative services which includes developing authentic and engaging messaging and a call to action, all of which results in driving sales.

 

pride
planning & production

For the LGBTQ+ community, Pride is an important time to come together with our chosen family to create visibility, mobilize around important issues facing the gayborhood and celebrate living our truth.  

Pride is a tent pole activation that sends the message you are a dedicated friend and ally to the LGBTQ+ community. We know the power of storytelling and go beyond rainbow washing to leverage Pride to create authentic and engaging content and campaigns. Our team of Pride experts are here every step of the campaign from development, casting and to production ensuring you reach your target audience, build loyalty and that you send the message you are showing up and out for Pride!

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NOT TO NAME DROP, BUT….

Gaybors Agency is proud to work with those who have identified themselves as important friends and
allies to the LGBTQ+ community. Go ahead, check out our work!

drag in demand

Drag in Demand is the destination for agencies, brands, colleges, universities, events and Pride festivals to book local drag queens and queens from Drag Race along with DJs, hosts and musicials who are all proud members of the LGBTQ+ community.

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